TEMU

TEMU is an online shopping app for a global online marketplace with over 250 category categories and is an integrated shopping platform rather than an app specific to a niche market. From fashion to jewelry, kitchenware to pet supplies, TEMU offers consumers the most competitively priced products in multiple categories. With high-quality products, super affordable prices, so that more people enjoy a convenient and comfortable life. As a global online marketplace, Temu is known for its affordable prices and over 25 million downloads in the United States.

Campaign Goal

The purpose of TEMU's collaborative influencer marketing is to increase brand awareness and drive app downloads and usage. MERCURY DYNAMIC classifies Kols according to brand characteristics and CTA needs of brands in different periods, such as vertical accounts: Daily sharing of planting good things, unpacking, couples family daily, students daily, housewives daily, cooking daily housework and other secondary content classification, to share the real life scene portrait of the universal account, in order to solve the needs of customers in different periods.

2023.07-2023.12

Blogger search-Data creation

Cooperated with Lifestyle bloggers (62+k followers) to match the tone of the brand, the highest viewing data of 195.5k and 8154 likes were obtained within 14 days of the release of the video

2024.01

Auxiliary growth brand resource library

Recently, all the cooperative bloggers have increased by at least 30% every month, increasing the number of brand cooperative bloggers.

4M+ Cumulative
exposure
30K+ Interaction
Volume
16K+ Click
jump
30K+ Fans
accumulated

What others say

Trusted by many,check our reposts below

Cheryl
Cheryl
TEMU's collaboration with MERCURY DYNAMIC was the ability to maximize growth and conversion rates within a limited budget. It mainly comes from professional team support and high-quality resources. With our fast-paced corporate promotional changes, such as the adjustment of discounts, the MERCURY DYNAMIC team can also follow up on feedback and move as quickly as possible. We also believe that MERCURY DYNAMIC will continue to surprise us in the future and do an even better job in TEMU's influencer marketing!